🚀 Market Research Analytics System

Transform Google Maps data into actionable business insights with AI-powered analysis

📋 Overview

This n8n workflow automatically collects business data from Google Maps, analyzes customer reviews using AI, and generates comprehensive market research reports delivered straight to your inbox.

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🎯 Use Cases

User Type

Example Usage

🏢 Business Owners

Analyze competition before opening new location

💼 Entrepreneurs

Research market gaps and opportunities

📊 Marketing Teams

Understand customer sentiment and preferences

💰 Investors

Evaluate market potential in target areas

🔍 Consultants

Create detailed market reports for clients

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🛠️ Customization Examples

Different Business Types

// Restaurants
{"search_query": "restaurants downtown", "analysis_focus": "restaurant"}

// Hotels
{"search_query": "hotels near airport", "analysis_focus": "hospitality"}

// Fitness Centers
{"search_query": "gyms and fitness centers", "analysis_focus": "fitness"}

Multiple Cities

// New York
{"search_location": "@40.7589,-73.9851,12z", "city_name": "New York City"}

// London
{"search_location": "@51.5074,-0.1278,12z", "city_name": "London"}

// Tokyo
{"search_location": "@35.6762,139.6503,12z", "city_name": "Tokyo"}

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📊 What You'll Get

Your automated report includes:

🎯 Executive Summary

• Key market insights in 3-4 sentences
• Biggest business opportunities identified
• Immediate action recommendations

📈 Market Analysis

• Competition density and market gaps
• Price segments and quality distribution
• Geographic hotspots and trends

💬 Customer Intelligence

• Top 5 factors customers value most
• Common complaints and pain points
• Overall sentiment analysis

🏆 Competitive Landscape

• Strongest competitors identified
• Their strengths and weaknesses
• Positioning opportunities

💡 Strategic Recommendations

• Optimal business model suggestions
• Pricing and marketing strategies
• 30/90/180-day action plans

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⚙️ Technical Requirements

Service

Cost

Purpose

SerpAPI

Free tier (100 searches/month)

Google Maps data extraction

Google Gemini

Free tier available

AI-powered analysis

Gmail

Free

Report delivery

n8n

Cloud or self-hosted

Workflow automation

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🚨 Important Notes

• API Limits: Free tiers have monthly limits - monitor usage
• Data Accuracy: Results depend on Google Maps data availability
• Processing Time: Analysis may take 2-5 minutes depending on data volume
• Language Support: Works with multiple languages (update language_code)

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🔧 Troubleshooting

Issue

Solution

No results found

Check coordinates format and search query

API errors

Verify API keys are correctly configured

Email not received

Check Gmail credentials and recipient address

Slow processing

Normal for large datasets (20+ businesses)

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🚀 Pro Tips

• 🎯 Be Specific: Use targeted search queries like "vegan restaurants" vs "restaurants"
• 📅 Schedule Runs: Set up recurring analysis to track market changes
• 🌍 Multi-Location: Run for multiple cities to compare markets
• 📱 Mobile-First: Reports are mobile-responsive for on-the-go reading
• 🔄 Iterate: Refine search parameters based on initial results

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Ready to unlock your market insights? Configure your parameters and execute the workflow!